Two of the conservative movement’s favorite claims are that the media is biased against it and that conservative voices are constantly being censored. In the case of the latter, that led Donald Trump to start Truth Social, a social media network where one can presumably incite a violent insurrection without violating the platform’s terms of service. As for the alleged media bias, Donald Trump Jr.’s got it covered.

Axios reports that Trump’s eldest son, alongside some other former Trump staffers, is starting a “news aggregation app” called MxM News, which the group believes has the potential to “compete with the likes of Apple News and Google News.” [Pause for laughter.] According to Axios, the service is “looking to disrupt the mobile news space similar to how [the] Drudge [Report] disrupted web publishing and Fox News disrupted cable television in the 1990s.” Enjoy the nightly ravings of Tucker Carlson? MxM may be right for you.

While the company’s tagline is “mainstream news without mainstream bias,” it’s unlikely that mainstream outlets will be heavily featured in the app’s feed, given what Junior’s father has had to say about them (“pathetic,” “fake,” “corrupt,” “deranged,” “sick,” “the enemy of the people”). In 2019, the then president reportedly had plans to tell federal agencies not to renew their subscriptions to The Washington Post and The New York Times, in what might have been the pettiest move in the history of the West Wing. Axios notes that the content will be “curated by a small team of around eight staffers” and that “the app’s founders expect early adoption to come from users [who] are right of center.” 

Don Jr., a true bastion of reliable information, told Axios: “As I travel around the country, the complaint I hear more than almost anything else is that people don’t know what media outlets, journalists, or stories they can actually trust…. We created the MxM News app to help people cut through that clutter and get trustworthy news and information about topics that matter and impact their lives. We view it as an important public service and also believe it will be a great business.” Yes, it appears he was actually serious about that public service line. No, it’s not clear if he plans to actually use his own app or instead take a page from his father’s playbook and pretend it doesn’t exist. 

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